Talents and Elite
Through the integration of Credit Suisse, UBS had access to an even larger portfolio of diverse engagements and partnerships in areas such as athletics, football, education, entrepreneurship, sustainability, and culture. The brand needed to highlight this diversity of initiatives and the positive impact they have in Swiss society, as early talent promotion becomes key in giving Swiss people the chance to achieve top performance in different fields of expertise.
Integrated campaign, cinema, TV, YouTube, Google display network, Digital OOH,
Integrated campaign, cinema, TV, YouTube, Google display network, Digital OOH,
Integrated campaign, cinema, TV, YouTube, Google display network, Digital OOH,
Integrated campaign, cinema, TV, YouTube, Google display network, Digital OOH,
Integrated campaign, cinema, TV, YouTube, Google display network, Digital OOH,
social media, national newspapers, regional newspapers, digital displays at branches,
social media, national newspapers, regional newspapers, digital displays at branches,
social media, national newspapers, regional newspapers, digital displays at branches,
social media, national newspapers, regional newspapers, digital displays at branches,
social media, national newspapers, regional newspapers, digital displays at branches,
We created a fully integrated campaign under the "Every talent deserves a chance" concept, depicting and celebrating the journey of six real talents to the top of their activities. In this campaign, different Swiss talents flourish into top performances, great emotions become shareable, and the Swiss audience is united with positive momentum. As a reliable and long-standing partner, UBS has been investing in systematic talent promotion for decades, and the campaign shows that on top of talking about the promotion of new talents across the territory, the brand is supporting them with real actions and initiatives.
Our campaign made it to the news...
Check the following links.
